Nike Trail Running: Big Bad Wolf or Best of the Best?
Taylor (@Believeintherun) and I are long overdue on a Nike Trail Running episode.
They often get painted as the big bad wolf but today is not that kind of review. We're looking at their incredible trail team roster + analyzing their footwear philosophy and portfolio.
In this episode Josh learns there is such thing as a 'colorist' whose job is to create colorways. If you are a colorist, please join me on an episode.
a complex history with both positive and negative perceptions.
Investing in both ultra and sub-ultra trail running athletes.
Nike's approach to innovation is often secretive, leading to speculation
Nike's future in trail running looks promising.
The trail running community benefits from Nike's presence
00:43 Nike's Historical Context in Trail Running
03:29 Current Nike Trail Team and Athlete Perspectives
06:26 Nike's Product Development and Market Position
09:28 Nike's Trail Running Shoe Evolution
12:23 Challenges and Criticisms of Nike Trail Shoes
15:34 Nike's Business Strategy and Future in Trail Running
20:26 The Trail Running Landscape
28:16 Nike's Trail Shoe Innovations
32:36 The Zegama and Its Applications
37:10 Future of Nike Trail Running Shoes
40:33 Investing in Trail Running Talent
